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eCommerce Success: Drive Traffic and Growth, Engage Your Audience, Maximize Your Profit

eCommerce Success: Drive Traffic and Growth, Engage Your Audience, Maximize Your Profit

Thursday, March 18 | 1:15 PM - 2:15 PM CT

Traci Reuter, Owner/CEO, Divine Social

You’ve got an eCommerce store, but that doesn’t mean you have consistent sales coming in. Learn the keys that all major brands are using to grow and scale their stores:
 

  • Understand who you want to come into your "store"
  • How to decide what products to draw customers in with when you have so many to choose from
  • What/where should your "front door" or introduction to your store be? (HINT: it's not your home page)
  • What type of content is perfect to attract your ideal customer
  • How to keep potential customers engaged when they are ready to buy
  • What type of budget/investment should you be prepared to make
  • Critical dos and don'ts to ensure you're maximizing every bit of your investment
  • What is TOFU, MOFU, and BOFU and why does that matter
  • What things to measure to ensure you're setting yourself up to maximize profit long term
  • When to start thinking about scaling

Difficulty Level: All Levels Welcome

Audiences: Open to All Audience Types

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