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Westerfield, Alexa

Alexa Westerfield

Owner, The Swell Designer

Alexa Westerfield is multi-faceted marketer, designer, and creative strategist. Professionally she’s worked for over 15 years with arts and craft companies like Tulip, Aleene’s, Artbin, and DecoArt as a designer and strategist guiding viral content, marketing campaigns, influencers, and retailer relationships. Her work and insights have been featured on The Rachael Ray Show, Buzzfeed, Huffington Post, and

Sessions at Creativation+

"Tik Tok for Creative Brands: Tools & Tips for Viral and Brand Success" on Tuesday, March 16